Kodak didn’t see coming
On Thursday, Kodak said that it will stop making digital cameras, pocket video cameras and digital picture frames, a move that will separate the struggling company from the camera business it was founded to pursue. Instead, it will license its brand to other manufacturers.
The decision to shutter the business, which Kodak says will save it more than $100 million a year, is the strongest symbol yet of the sea change in consumer electronics and decades of missteps that forced the former blue-chip company to seek bankruptcy protection last month.
How is it that the company where the digital camera was invented, the company whose name is connected with capturing moments in time, completely lost the ability to compete in the industry they once owned?
You should know the answer. If you don’t want to become as irrelevant as a Kodak moment.
Just Sayin’
Related articles
- Kodak exits the digital camera arena (news.consumerreports.org)
- Is Kodak Smartly Exiting a Dying Business? (pcworld.com)




















